The below table was copied and pasted from a Website designer who claims to do SEO as well. If you are paying for such a service as per below, cancel your contract as soon as possible and run away.
The list looks long and it seems like you are getting value for money. Let’s look a little deeper at all the SEO jargon in their prices and see what you really get in the monthly contract from the sample provider below. Why should you invest in SEO?
if you want to talk SEO prices email me at info@smeseo.agency
How Do You Choose a Reputable SEO Provider
Do they look and feel transparent, do they have links to their social profiles, perhaps their LinkedIn profile so you can see the history of work.
Blog Article
A blog post is a great way to introduce new keywords to your website and also a great way of reinforcing keywords that you already have by internal linking. Producing quality information posts designed for your ideal customer is a great way to generate traffic. The blog article does not have to be transactional in the first instance. If you attract a visitor with good content and they leave with a postive felling and have been exposed to your brand it has to be a win.
Keep producing content your ideal customer wants the more likely they are to buy your product or service.
Value for money on the below packages ? Im not convinced
Keyword Research
I wonder why they actually mean by this, 30 KW’s & 3 target pages ? so is that just 10 keywords a page they look at ? I have 1 clients article that has hundreds of keywords and that 100 of those KW’s generate traffic each month in a single article. Target just 3 pages is a little outdated today because the website is a whole. Yes google does rank webpages but if the rest of your site is garbage will you rank today. Google is very much down the path of E-A-T, Expertise, Authoritativeness and trustworthiness, that applies to the whole site.
Value for money, probably not, it also depends how are they going to use the information form the research, hopefully in the articles.
Google Analytics
Not sure why they have put this on the because its a free monitoring tool from google. You install a piece of code on the website and analytics then reports how many visitors you had on your website each day. It also breaks it down where the traffic is coming from. I suppose its on the list to make the list look Bigger.
Value for money. NO
Search Console
Again another free tool from Google so they aren’t actually giving you anything at ALL. The same as analytics, you install a piece of code in the website and then search console gives you information on how people found your website (or nearly found). One of the most important pieces of software to assist in your SEO efforts.
A simple guide to adding users to google search console, if your SEO provider does not ask (demand) for access to this then run. Its not really possible to do effective SEO without access to search console.
Value for money. NO
Client Portal Access
Hmm without seeing it difficult to say, I do give you access to my Active Collab (project management platform) on there you can communicate with me if you wish. You can also see the tasks I have created for myself and the amount of time spent on each task. I also give you access to my google worksheets. The I give you a link to the keyword tracking platform, I also send you a report at the end of the month.
I keep in regular touch, email, phone, which ever you prefer (time dependant on budget). I say that because I was doing some work for a web designer who was going to give me so much work. All talk and I started charging him for the calls because he was paying the least of all my clients. His time on the phone asking quick questions (IE: what SEO plan do you have for this site!) his time was more than the rest of the clients put together. So I no longer do any work for him, told him no thank you.
Local Directory Submission
Some directories still have value, some do not, but this is also something you could actually do yourself. If you are pushed for time you could actually go to Fiverr and get someone to list your business on the 600+ UK directories for fifty quid.
Value for money. NO
Architecture SEO
Interesting one, sounds good but, what is it actually
Actionable Recommendations
What on the basic package they won’t even tell you if there is anything wrong with the site. I believe that constant feedback is always needed, TBC
XML Sitemap
Wait, what, why is this on a monthly list? Submit once and forget it for 6 months. Maybe if your a large e-commerce site it may need some management.
Value for money ? NO not at all, its just fluff
BRB to complete later, Client work
Conclusion
Value for money (*) Do you even understand the basic SEO process?
CHOOSE YOUR SEO PLAN
We have specialist SEO packages for all your business needs! REALLY
SEO ENTERPRISE
£500 PER MONTH
- Blog Article 800 words (every other month)
- Keyword Research (30 KWs & 3 Target Pages)
- Google Analytics
- Search Console
- Client Portal Access
- Local Directory Submission
- Architecture SEO
-
Actionable Recommendations - XML Sitemap
- Google Local
- Image Optimisation
- Speed Optimisation
-
Advanced Analytics - Key Account Management
-
Broken Backlink Management - Niche Citations
-
Unlinked Brand Mention Outreach - 8 Optimisation Hours
-
Adwords Management (Available as optional extra) -
OPTION for Press Release writing and distribution
FREE SEO AUDIT 3 MONTHS MIN TERM.
1 MONTH NOTICE PERIOD
SEO ENTERPRISE+
£1,000 PER MONTH
- Blog Article 800 words (every other month)
- Keyword Research (30 KWs & 3 Target Pages)
- Google Analytics
- Search Console
- Client Portal Access
- Local Directory Submission
- Architecture SEO
- Actionable Recommendations
- XML Sitemap
- Google Local
- Image Optimisation
- Speed Optimisation
- Advanced Analytics
- Key Account Management
- Broken Backlink Management
- Niche Citations
-
Unlinked Brand Mention Outreach - 16 Optimisation Hours
- Adwords Management (Max spend £3,000 per month)
OPTION for Press Release writing and distribution
FREE SEO AUDIT 3 MONTHS MIN TERM.
1 MONTH NOTICE PERIOD
SEO PREMIUM
£1,500 PER MONTH
- Blog Article 800 words (every month)
- Keyword Research (Up to 50 KWs & 5 Target Pages)
- Google Analytics
- Search Console
- Client Portal Access
- Local Directory Submission
- Architecture SEO
- Actionable Recommendations
- XML Sitemap
- Google Local
- Image Optimisation
- Speed Optimisation
- Advanced Analytics
-
Key Account Management - Broken Backlink Management
- Niche Citations
- Unlinked Brand Mention Outreach
- 20 Optimisation Hours
- Adwords Management (Max spend £5,000 per month)
- OPTION for Press Release writing and distribution
FREE SEO AUDIT 3 MONTHS MIN TERM.
1 MONTH NOTICE PERIOD
BENEFITS OF SEARCH ENGINE OPTIMISATION
RELEVANCE
Making your site technically and structurally as easy to crawl for search engines as possible will help improve your online presence. But don’t forget your readers. Making sure the information on your site is relevant to what people are searching for is just as important. This is known generally as ‘on-page SEO’.
AUTHORITY
How much do search engines like Google, trust your website? Because this ‘authority’ determines where you rank. So the more others link to your site and your content, the more trusted you are. This is what is generally known as ‘off-page SEO’. Both are an ongoing commitment of resource
CONTENT
Blogging is a vital part to SEO and keeping your content current and consistent. When loading a SEO optimised blog to your website, it gives you a great piece of relevant content that you can share across all your marketing platforms.